Keith Roby


I believe your interests and desires should be front and center in all areas of the real estate transaction. To achieve this, I start by determining your needs and motivations.

If you’re selling, why do you need to sell your home? Do you want to upgrade to a larger property? Are you an empty-nester? Are you going through a financial hardship?

If you’re buying, is this your first home purchase? How long do you plan to live in the home? Are you purchasing the property as an investment?

From there, I develop a plan to help you achieve your individual goals.  I am passionate about helping you make the right decisions to meet your goals. I will educate you about the local market and use the latest technology to keep you informed about any changes that may affect your home purchase or sale. Once we get to the negotiating table, I will advocate on your behalf and ensure your interests are represented to your satisfaction.

Since 1989, I’ve been actively involved in the San Diego real estate market. Originally from Michigan, I earned my Bachelor of Arts degree in Business Marketing from Michigan State University. I then moved to San Diego in 1986 to attend California Western School of Law. I fell in love with the city and have lived here ever since.

In 1995, I became a broker and started The Roby Company Real Estate Brokerage. Since then, I’ve helped hundreds of people buy and sell homes. In the more than thirty years I’ve been in the industry, I’ve weathered many a market shift and still firmly believe that real estate is a great investment – I’m an avid investor, too! My personal motto is to be forward thinking, no matter what the market.

When we’re not busy selling real estate, Stacy and I enjoy listening to live music around town (including our favorite performer, our youngest daughter Hannah), walking the neighborhood with our dog, and loving life in Poway. We also visit our three other daughters often.

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What People Are Saying About Keith ...

We can not say enough about Keith & Stacy Roby. They have now represented us in the sale of two homes and purchase of our new home. Between the two of them........they make a dynamic duo. They are the kindest, most patient, caring, hard-working, knowledgeable, and experienced real estate agents ... we have ever worked with. You may start as their client but you will leave as their friend. Their sound advice helped save us thousands of dollars on more than one occasion. Not to mention, they will fight & advocate for you tooth and nail on both sides of the deal. Keith and Stacy are with you every step of the way. They also do a great job of explaining the entire complicated process to you in a way that you can understand. This is not just a business for them, its that they truly genuinely care about their clients. We highly, highly recommend the Roby Company to anyone considering to purchase or sell their home. They will not let you down!!!!!
The Roby's are amazing professional and personable team who helped us find and buy our first home. They understood what was important to us and worked around our availability and buying timeline. As a first time home buyer, I really appreciated Keith's experience. He helped us focus on what we ... could or should update as well as the home-buying watch outs. It was almost like home shopping with a family member. We've been our home for 5 happy years and LOVE it! I'm a huge promoter of the Roby's and have recommended them to many of my friends and co-workers for a great home buying experience.
Keith & Stacy are the best. I was so picky in my search for a home & yet they were super patient, got to know what I was looking for, didn't give up on finding me home even when I thought what I wanted didn't exist. I've been in my ... dream home for 3 years now & feel so blessed that I had AMAZING AGENTS.
Some of the best, most knowledgeable, caring and effective business and real estate folk we have had the pleasure to work with. The Roby Co. helped us buy our house - and provided exemplary support and expertise in navigating the sometimes turbulent purchasing waters - caused by the seller's agent ... or the bank. There were times when things looked unsure and Keith was always cheerful and happy to help, provide guidance and in some cases, talk us down and patiently explain the process and quirks. We felt well-cared for and confident that Keith was looking out for our best interests. The ease with which we purchased our dream house is in no small part due to Keith's professional experience and dogged insistence to hold the seller's agent accountable and make sure all agreed upon items were addressed and resolved. We then chose to sell our existing townhouse using the Roby Co as our seller's agent. We found both Keith and Stacy to be excellent seller agents and team. They work so well together and complement each other. Keith accurately predicted both the sale price and time on market - less than one month as it turned out. Their suggestions for preparing and staging the home helped to sell it faster. Their read on the market helped to price it correctly so it sold quickly for top dollar. Keith's negotiation skills ensured our counter offers were relevant and effective. Stacy's help and critical eye was superb and at one point, not having sold a townhouse before, she patiently took time to explain their strategy, not only on the ground but in social media as well - and how long we should expect the process to take. She was exactly correct. We always felt well cared for and trusted their advice to a most successful conclusion. I strongly and confidently recommend Keith and Stacy and their services to you. Simply Excellent.
Keith and Stacy Roby are extremely knowledgeable regarding real estate and we have worked with them in the past and found them to be very clear in their communications, easy to work with and very good negotiators.